Going To Market:

Housing Market Bottom?

Is a Housing Bottom Already In? The severe contraction in the US housing market over the past year looks like it may be coming to an end, and the bottoming-out is raising hopes that the country could avoid a recession altogether. That’s because historically, housing has been a critical driver of the broader business cycle. Low interest rates can boost demand for homes, which drives up prices,...

How Do I Set The Price On My House?

http://videotap.wistia.com/medias/c4wpufgp92?embedType=async&videoFoam=true&videoWidth=640 While this video simplifies things to help you remember: your aim is to get the best price AND terms in your market during the period you’re selling. Market conditions interest rates and competition all matter. The price you want, and the price a buyer will pay are framed by those complex conditions...

How Is A Home Marketed?

http://videotap.wistia.com/medias/d61c2vmeni?embedType=async&videoFoam=true&videoWidth=640 As you’ll see in the video, every home and market is a unique situation. Good marketing plans are specific to both. But every plan will include: Preparation Pricing and Marketing Activities. Preparation takes time - typically, months. Homes must be in “show” condition all repairs and...

What Details Can I Ask Brokers In Advance?

http://videotap.wistia.com/medias/zte9lawgkg?embedType=async&videoFoam=true&videoWidth=640 This video tells you what any real estate professional would tell you. Ask them: How long do homes in my neighborhood currently stay on the market? How would you price my home? What data did you use to arrive at that price? How would you market my home? What activities would you expect of me to...

Which Square Footage Figure Should I Use?

http://videotap.wistia.com/medias/ec24j9v1bq?embedType=async&videoFoam=true&videoWidth=640 Home size is one of the key figures used in comparisons. But you may have different measurements to choose from,  as you'll learn in this video, including builder, appraiser, tax records and possibly owner records. Which one is right, and which one is best? The official figure is the one in...

6 Selling Mistakes

http://videotap.wistia.com/medias/zzajedga5c?embedType=async&videoFoam=true&videoWidth=640 If you’re selling, don’t do these things - take some notes from the video! 1. Don’t Sell Before The House Is Ready. If it doesn’t present well, it won’t sell well. 2. Don’t Over-Improve People buy houses in neighborhoods. If yours is so “improved” that it...

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